Web. Rule Utilitarianism Rule utilitarianism claims that the most efficient means of creating the greater good for humanity is to have a moral code with rules of conduct clearly understood. Rule utilitarianism is put in place to benefit the most people by using the fairest methods possible. In the workplace, the idea of this concept is if you conduct yourself properly at work, then you will be able to achieve professional happiness. The fourth element required to apply utilitarianism in business is aggregation, which is the notion that the wrongness or rightness of actions depends on their ability to average the benefits brought to all individuals. For example, by selling quality and safe products, a business will be increasing its intrinsic value while meeting the needs of their customers at the same time. This is because utilitarianism is the ethical system which is based on the calculus of Utilitarianism: Ethical Theories and Business Essay Sample. Examples of RULE Utilitarianism . Utilitarianism also has trouble accounting for values such as justice and individual rights. However, with hard work and perseverance, you can create the type of work atmosphere that you desire for yourself and those around you. The main idea of utilitarian ethics is: secure the greatest good for the greatest number. Kitchener, ON: Batoche Books, 2000. When it comes to determining a set of rules, guidelines or principles to follow in the business industry, many will agree that it is difficult for everybody to agree on one due to the complexities of dealing with human nature. In this regard, businesses will take actions that bring them happiness. More specifically, the only effects of actions that are relevant are the good and bad results that they produce. There are two types of utilitarian ethics practiced on the job, rule utilitarianism and act utilitarianism. Such rules guide individuals on what will bring out the best consequences. For example, assume a hospital has four people whose lives depend upon receiving organ transplants: a heart, lungs, a kidney, and a liver. By ensuring their employees are satisfied and happy at a personal standard, the business will also be putting themselves on the path to success. Utilitarianism is used frequently when business leaders make critical decisions about things like expansion, store closings, hiring, and layoffs. Utilitarianism is a collection of theories developed over time. inserts his/her full Act and Rule utilitarianism The theory of Utilitarianism is based on the premise that individual’s course of action should be evaluated in terms of the costs and benefits that will be imposed on the society as a result of those actions. Every business focuses on making and increasing more profits as its primary goal, which may lead them to use the means, which may be considered immoral, unethical or illegal. The principle of individualism in utilitarianism holds that every individual, as it is human nature, pursues happiness, thus, will engage in actions that maximize utility. an example of this would be Terms in this set (2) Rule Utilitarianism Act utilitarians focus on the effects of individual actions (such as John Wilkes Booths assassina… Sen, Amartya. A utilitarian would choose to torture the person. By creating a society which places more value on actions that bring happiness, we could create a place where there is more common ground to be found. 1. A rule may generally produce more utility and still be unjust: consider rules that “Consequentialism, constraints and the good-relative-to: A reply to Mark Schroeder.” Journal of Ethics & Social Philosophy, 3(1), 1-8, 2008. The theory of utilitarianism can be applied in business in many ways. ... For example, a country which respects the human rights to life and liberty is likely to be happier than one which permits the abuse of the weak. This concept is referred to as effective altruism whose supporters claim to want to do the most good they can do. However, giving a dry biscuit to a man who is dying of thirst will increase his pain. One very good example is the airlines industry. In the famous American television medical drama, Dr. House prefers to take into account specific circumstances, therefore he thinks rather as utilitarian of the act. For example, the airline industry offers first class, business class and economy class seats on many of their airplanes. We don’t want to live in misery all of the time, even if pessimism is the star of every thought that we have. Suikkanen, Jussi. Whether actions lead to unhappiness or happiness depends on the circumstances. Examples of Utilitarian Ethics One example of utilitarianism in business is the practice of having tiered pricing for a product or service to different types of customers. According to the theory, an action is good if it is for the good of the greatest number of people. The experts divide the utilitarianism by two types: the act and the rule utilitarianism. Utilitarianism (pronounced yoo-TILL-ih-TARE-ee-en-ism) is one of the main schools of thought in modern ethics (also known as moral philosophy). People who ascribe to the classical utilitarians’ school of thought consider actions right if it maximizes the overall wellbeing of society and wrong if it does not maximize the overall wellness of the society. In such an occurrence, it benefits the general public, as less money would be spent, but it … One example of utilitarianism in business is the practice of having tiered pricing for a product or service to different types of customers. Mack, Peter. Act utilitarianism is the moral theory that holds that the morally right action, the act that we have a moral duty to do, is the one that will maximize “utility” happiness, welfare, well-being Act utilitarianism is not to be confused with egoism. The application of this theory can either be positive or negative. Rule Utilitarianism is associated with John Stuart Mill and Mill believed that the greatest result/pleasure is the greatest good. In Jurisprudence, a philosophy whose adherents believe that law must be made to conform to its most socially useful purpose. An example of act utilitarianism is a pharmaceutical company releasing a drug that has been governmentally approved with known side effects because the drug is able to help more people than are bothered by the minor side effects. Rule utilitarianism is a form of utilitarianism that says an action is right as it conforms to a rule that leads to the greatest good, or that "the rightness or wrongness of a particular action is a function of the correctness of the rule of which it is an instance". One is Act utilitarianism and the other is Rule utilitarianism. Utilitarianism creates a black and white of what is morally correct. A rule utilitarian, for example, looks to benefit the greatest number of people though the most just and fair means. In this regard, the business will be positively applying utilitarianism when they can balance the principles of pleasure and pain and how they can influence their performance. Examples for Utilitarianism: Business and Workplace Issues - Philosophy Core Concepts ... 2 Act and Rule Utilitarianism - Duration: 4:32. Utilitarianism is a moral theory that claims people should make decisions based on the amount of good it provides to all human beings. Some of the moral philosophers associated with this theory include Jeremy Bentham, David Hume, Henry Sidgwick and many others. For example, a business may manufacture and sell substandard and unsafe products in their quest for more. However, it should be stressed that since utilitarianism changes people’s lives in many ways, the same can be replicated in the businesses or companies that these people do or work for. Like other forms of consequentialism, its core idea is that whether actions are morally right or wrong depends on their effects. By making morally correct decisions, your happiness will increase. For example, giving a dry biscuit to a starving man will reduce his pain. We all know that business class passengers pay a premium price to get all the luxuries of that class that the airline offers. Reducing personal harm while increasing happiness is something that every person pursues at some point in life. 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